Projects
Information

Archive


Sourcetag (2010)
visual identity and communication style for software platform

Web users produce & consume more data than ever on different devices and locations. Enterprises and software vendors need to combine forces to get a grip on IT infrastructure cost whilst gaining user insights to accommodate the dynamic user needs. Ok van Megchelen, the co-inventor of the Barcode, invented and patented the SourceTag© tracing software to accommodate these user needs. I developed the brand identity and the communication.

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Rietveld Universe (2009)
designed at Solar Initiative
interactive installation for
Art Biennale Venice

hollandsnieuwe (2010)
visual identity for telecom provider

Creative agency Chunkid invited me to develop the visual identity for the new Dutch telecom provider ‘hollandsnieuwe’.

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De Pastoefabriek (2009)
designed at Solar Initiative
proposal for design center in
former furniture factory

The proposed identity refers to Pastoe's valued modernist principles of simplicity and functionalism. The logo consists of two basis shapes, which can be recombined to give space to new interpretations.

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Omroep C (2008)
designed at Studio Dumbar
identity and campaign for broad-casting organisation
Red Dot Design Award 2008 European Design Award 2008

The visual identity of Omroep C was developed for the main purpose of winning the necessary number of members to go on air. For this reason, most stationary items were designed with the dual function as an application form.

FreeDesigndom (2009)
designed at Solar Initiative
identity for Dutch design festival
Red Dot Design Award 2009
European Design Merit 2009

Freedesigndom was an umbrella for various design events in the A'dam area. The challenge was to create a recognizable form, that could be added to the events without interfering with their communication.

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ArtAids (2006)
designed at Studio Dumbar
identity, logo, publications
Red Dot Design Award 2006

ArtAids assigns prominent artists to create a work of art to be sold in order to raise money for very specific AIDS projects in developing countries. The stationary is two-sided, depending on which aspect is stressed, Art or Aids.

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Amsterdam Sinfonietta (2007)
designed at Studio Dumbar
identity and poster series for an orchestra

Red Dot Grand Prix 2006
European Design Award 2007

"The poster series were designed
for Amsterdam Sinfonietta, an independent ensemble mostly consisting of young musicians.
Each individual concert differs in repertoire, musicians and atmosphere, and this is incorporated in the design. Apart from the distinct logo, which is a consistent element placed in the upper left- or right-hand corner, the musical themes are interpreted graphically by taking up content-related associations in the imagery".

Archive 2010 – 2005
Archive 2010 – 2005
Archive 2010 – 2005
Oliver Helfrich

Design.nl (2005)
designed at Studio Dumbar
print identity and animation for Dutch Design portal

The printed matters of the design portal Design.nl use the logo in a playful way. No additional forms have been added, the humorous tone of the logo has been translated into various illustrations.

Archive 2010 – 2005